>Well currently we are running at;>>
>>>Hits in a month: 375,000 >>
>'Ere! Wot's these Hits, then?
Hits statistics are marvelous - they always look impressive!
Effectively a hit is registered when any file is sent out from a web site.
Now a file can be a graphic or the text on a page for example. So when a user calls up a web page it actually results in multiple hits on the server as first the text is loaded and then each of the graphics is fetched.
The 'real' statistic that people are interested in is how many complete pages have been given to visitors and that is the number I prefer to quote. But hits is a very web term and people read it or refer to it without always knowing exactly what it means - many people for example assume a hit is a complete page.
All sites are different and a simple web page might only generate 2 hits, whereas Microsoft pages might generate 20 or more (all those graphics!). We seem to generate about 6 or 7 hits per page delivered and most 'designed' sites would sit between 5 and 10.
So now you know!